VAUTE Community 01. Caitlin McGrother
Written by VAUTE intern Lisa Setyon / Graphics by Jessica-Joan Causing
VAUTE is what it is because of all of the amazing team members, customers, nonprofits, interns, and activists we know and are lucky to talk to every day about how we can change the world of fashion for animals. We wanted to know why these people VAUTE, what it means to them, and also learn how they got so awesome in general.
This week we caught up with Caitlin McGrother, such a down-to-earth vegan blogger slash one of our favorite customers. While stunningly beautiful: Caitlin’s blog, The Vegan Chickpea, and her love + support for the VAUTE brand are why we're so sweet on interviewing her first.
1. Where does the name Vegan Chickpea come from? What does it mean?
When I was creating my blog, I asked my husband for thoughts on a name. After a few minutes of back and forth, he enthusiastically suggested The Vegan Chickpea. I knew immediately that it was perfect.
It is a play on words. I'm a vegan chick, I love chickpeas, chickpeas are vegan, chickpeas are cute. Overtime, several of my friends and family members have begun to endearingly refer to me as Chickpea, so my blog name now represents one of my most favorite nicknames.
I also like to think of "The Vegan Chickpea" as my online alias (whether it is or not, who knows.....).
2. What is your favorite summer recipe right now?
I love a big salad in the summertime. I recently posted my current go-to salad on my blog. I make it just about every day. It’s just so good! http://www.theveganchickpea.com/2015/06/vegan-chopped-dinner-salad-recipe.html
3. What makes your blog different from any other?
Me! The Vegan Chickpea is a vegan lifestyle blog that concentrates on beauty, fashion, and food. I am always completely honest, interject my personality, and only promote things that I am truly passionate about.
4. When do you feel most empowered?
I feel most empowered when I set a goal for myself and accomplish it. I am very much a self-motivator and enjoy challenging myself.
5. What’s a day in the life of Caitlin?
During the week, I wake up at 5 am and immediately feed my dog and then exercise. Afterwards, I make breakfast and catch up on social media (primarily Instagram). My pup and I take an hour walk and then I go to work. After work, I either make dinner, or eat out at one of my favorite restaurants. Every night, I have a specific routine of getting together with my best friends, spending time with my parents, or hanging out at home with my husband (I’m very routine oriented). My weekend routine starts out the same, but with naps and little projects instead of work ;) My favorite part ojf the weekend is Saturday night when my husband and I have “date night takeout”, where we order our favorite food and watch a good movie or binge watch a television show that we are currently loving.
6. How did you find VAUTE?
I found VAUTE early on after I started my blog. I cannot remember how, but I’m sure it was on Facebook or through another blogger.
7. What does VAUTE mean to you?
VAUTE to me means empowering the animal rights community through gorgeous, locally produced cruelty-free clothing and coats. It means sharing with the community that vegan can mean high end and high quality, and that you don’t have to sacrifice style to be compassionate. It means collaborating with customers to make sure they are creating the products that most excite them. VAUTE to me equals my favorite company.
8. Why do you VAUTE?
I am truly enamored by VAUTE. I was lucky enough to have Leanne answer questions about VAUTE for my Master’s thesis, and I truly appreciate every aspect of the company- from treating the employees properly, to the manufacturing of materials and products, to providing the finished products to the masses. I also love how transparent VAUTE is- Leanne is so active on social media and is really responsive and connects with her customers. I think everyone that VAUTES can honestly say that Leanne is such a positive force in the community and inspires you to be the best advocate possible, all with a smile on your face. She also participates in a lot of interviews with websites that provides great insight into her and VAUTE.